IACC, the global association for premium small to medium-sized conference and meeting venues, has launched a new membership category called Experiential Venues. This addresses the growing demand for immersive and engaging event experiences. The new category aims to connect event planners with innovative and modern venues, such as sports stadiums, wineries, zoos and museums.

Experiential Venues members will be able to benefit from IACC’s global network of conference professionals, as well as proven educational resources and development tools.

Mark Cooper, CEO of IACC, highlights the benefits of membership for event planners: “As the event landscape continues to evolve, meeting planners are seeking unique and memorable experiences for their attendees. With the Experiential Venue Membership, we are empowering event planners to unlock the full potential of their events by providing access to venues that are not just spaces but destinations in themselves.”

For more information on the Experiential Venues Membership and to join this exclusive network, please visit IACC Experiential Venue Membership.